Monday, July 26, 2010

RANDOM SPOTLIGHT: Marketing Innovation or Sales Gimmick?


This was supposedly a pilot run of a unique vending machine. With your smile captured on its video screen, by standing in front of it, you would be entertained with a free ice-cream.

At the time these digital snapshots were taken at the Jurong Point 2 shopping mall, the machine wasn't functioning well, according to the vendor's representative on the spot.

Sometimes, the machine just refused to bulge, & some kids, who had already given their smiles to its video screen, were very unhappy.



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